Quick Answer: The DIP Score is InfinitusNow's internal composite digital visibility index (0–100) evaluating a business across four discovery channels: SEO (Google rankings), AEO (AI Overview presence), GEO (ChatGPT/Perplexity/Gemini citations), and AAO (machine readability). Updated fortnightly, it provides a structured diagnostic baseline.
The Four Evaluation Dimensions
- SEO Score (weight: 35%): Organic search positions on Google Singapore, Core Web Vitals, mobile usability, and indexation health.
- AEO Score (weight: 25%): Appearance rates in Google AI Overviews and featured snippets, with FAQPage schema validation.
- GEO Score (weight: 25%): Empirical citation presence measured via standardized prompt testing across ChatGPT, Perplexity, and Gemini.
- AAO Score (weight: 15%): Machine-readability evaluation covering
/llms.txtpresence, schema graph completeness, and robots.txt AI crawler policies.
To establish your current baseline across these pillars, run our Free AI Visibility Check.
Connected Knowledge Graph Topics
#AI Benchmark Scoring#Crawl Auditing#Entity Verification